Unit prices remained stable in beauty and personal care in 2012 after the high inflation rates posted in 2011. Moderate price increases helped to boost volume sales and the leading companies maintained their positions by improving their distribution, advertising and pricing techniques. These leading companies managed to bring innovation and dynamism to categories where penetration is already high. For direct selling companies in particular, 2012 was a year of successful results as smaller...Euromonitor International''s Beauty and Personal Care in Bolivia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data...
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